As a result, these LinkedIn figures are circuitously comparable with the figures for other social networking platforms posted on this page, or in our Digital 2024 reviews.
The corporation’s often revised audience numbers propose that Fb Messenger’s advert reach in Hong Kong was comparable to 26.0 percent of the overall inhabitants In the beginning on the calendar year.
As we observed within the Fb portion above even though, variations in the audience reach figures posted in Meta’s advertisement planning instruments tend not to always correlate with All round alterations in its platforms’ active consumer bases.
Even so, remember to Notice which the figures printed in X’s arranging equipment appear to be liable to substantial fluctuation – even around limited amounts of time – and these anomalies could effects the dependability and representativeness of this alteration data.
To find out more about these changes, be sure to see this text, and our complete notes on data.
Notes: Meta’s advertising and marketing resources only publish audience gender data for “woman” and “male” customers.
Make reference to sights on predicted variations in volume of enterprise/output, range of people engaged and prices for the approaching quarter as when compared with The existing quarter.
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You’ll also find the complete Digital 2024 report for Hong Kong inside the “full report” part under, but we’ll start off by taking a look in the critical headline numbers for Hong Kong this 12 months.
The revised figures together with the latest rate GDP are going to be unveiled about two months later on for the very first, next and third reference quarters and about the Budget Working day for the fourth quarter.
These headline stats supply an incredible overview on the “state of digital” in Hong Kong, but in order to seem sensible of how digital trends and behaviours are evolving, we must dig deeper to the data.
Dig deeper: for the latest insights into World wide web adoption and use throughout the world, follow our normal World-wide Statshot reviews.
▶ Looking for far more LinkedIn stats? Click the link to investigate our in-depth LinkedIn data For each region on the globe.
This contrasts Using the gender data available inside the marketing resources of platforms like Fb, which depends over the gender that buyers them selves enter in their unique profile.